No.0088:Turn misfortune into fortune
March 31,2021

Bad luck, such as failures, illnesses, and accidents, which we struggled hard to get through at the time, and which we don't want to remember anymore, can turn out to be a long-term positive opportunity. In today's morning paper, there was an article about today's Corona disaster being a good opportunity to take a step toward new growth by breaking away from the old ways. It may become difficult to maintain the status quo in the face of the imminent threat of life or death, to protect ourselves and continue to undermine the status quo as before.In order to remain as before, you need to be able to afford to still be okay.  Just as "I look fat" is a special word allowed to slender people.
 
There is a concept called the innovation dilemma. Companies that dominate the market with products and services superior to those of others become insistent on improving the status quo and lack the enthusiasm to take on new challenges. In the meantime, their rivals, who are lower in rank, struggle with trial and error, and as a result, innovative products and services that overturn the conventional wisdom are introduced to the market. The company that had dominated the market until then is kicked off the top by the company that had been looking down on it, and loses its presence at once. This is the dilemma of innovation. Just as Japanese cell phones, which were leading the world a long time ago, lost their market in the blink of an eye with the emergence of smartphones that boasted overwhelming ease of use, while only making minor improvements for Japanese customers.
 
In a TV program called "The Teacher Who Failed," in which he talked about his past failures, Kuro-chan of Yasuda Circus said that he was a "sweet juice monster" who advocates "losing when you try," and that overwhelming fear is effective in dealing with people like him. I laughed so hard, but I also saw the essence of it. When things don't go well in a situation where you can afford it, you make excuses, blame others or the environment, and as the title of the movie said, "I just haven't gotten serious yet" kind of disappointment. I can't afford it anymore, I'm too scared, and I have to do something! This leads to desperation.
 
The writer Hemingway wrote in his book "A Moveable Feast" that he could write better when he was hungry. It's too rude to compare myself with Hemingway, but this is the story of when I started my own business from an office worker. I felt like I was in a desperate situation. At that moment, I seemed to be able to write my blog much more smoothly than I can now. I had a lot more things to write about in my head than I do now because I was in a situation where I had no income and was desperately looking for ways to make money while gathering information.
 
I won't name names, but I'm sure you've probably noticed that many of the biggest names in baseball tend to stay in moderation when they are transferred to the Giants on large multi-year contracts. I also want to keep a sense of craving and crisis in my mind and keep myself from loosening up. For a while, I thought I would enjoy doing what I wanted to accomplish, instead of pushing myself with such negative things. "Enjoyment" is right, of course, but I also believe that the dryness that inspires me cannot be removed. In reality, there is only a little bit of fun, but most of the time there are difficulties.
 
Most, probably, of our decisions to do something positive, the full consequences of which will be drawn out over many days to come, can only be taken as the result of animal spirits-a spontaneous urge to action rather than inaction, and not as the outcome of a weighted average of quantitative benefits multiplied by quantitative probabilities.
John Maynard Keynes
The Rolling Stones, full of thirst.